Wilkesboro TDA Director Salley Named NC Travel Industry Association “Rising Star”
Charlotte, NC – Thomas Salley, Director of the Wilkesboro Tourism Development Authority, named tourism’s “Rising Star” by peers in the North Carolina Travel Industry Association.
Per NCTIA, one award is given annually to a staff member who has worked a total of 3 years or less in a North Carolina bureau and has made an immediate significant impact to his or her organization and to destination marketing in North Carolina.
“I am incredibly humbled and honored to receive the NCTIA Rising Star Award,” Salley said. “What I love most about the tourism industry is, if you want to be successful, you can’t do it alone. I am indebted to the gracious support of our stellar attractions, top-notch accommodations, generous and hospitable community, and tireless community leaders.”
NCTIA wrapped up the NC Tourism Leadership Conference in Charlotte on Thursday, November 17 following an Awards Banquet celebrating the achievements of individuals and organizations, highlighting innovation, best practices, and ingenuity in the tourism industry.
The North Carolina Travel Industry Association provides resources for anyone interested in issues relative to North Carolina‘s travel and tourism economy. North Carolina is one of the most visited vacation and leisure destinations in the United States, with 300 miles of beautiful beaches, scenic mountains and vibrant cities. Tourists who visit NC generate significant economic benefits for local residents, businesses and governments. Visitors spent over $28.9 billion in our State in 2021. To learn more about the North Carolina Travel Industry Association, visit nctia.travel.
The mission of the Wilkesboro Tourism Development Authority (WTDA) is to bring overnight travelers to Wilkes County to grow the local economy. The WTDA is funded by a 3% occupancy tax collected from guests of Wilkesboro accommodations. Visit www.explorewilkesboro.com to learn more.
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